Nisya, A., Halim, H., & Fakhrurrazi, F. (2024). The Effect of Free Shipping, Religiosity, Hedonic Conformity and Promotion on Consumptive Behaviour in Generation Z in Banda Aceh. Asian Journal of Applied Business and Management, 3(4), 309–326. https://doi.org/10.55927/ajabm.v3i4.12249