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  <front>
    <journal-meta>
      <journal-id journal-id-type="publisher-id">AJMA</journal-id>
      <journal-title-group>
        <journal-title>Asian Journal of Management and Accounting</journal-title>
      </journal-title-group>
      <issn pub-type="epub">2963-4547</issn>
      <publisher>
        <publisher-name>Formosa Publisher</publisher-name>
      </publisher>
    </journal-meta>
    <article-meta>
      <article-id pub-id-type="doi">10.55927/ajma.v4i3.14392</article-id>
      <title-group>
        <article-title>Performance Evaluation in Public Information Services in General Election Commission Tanjung Jabung Timur Regency</article-title>
      </title-group>
      <contrib-group>
        <contrib contrib-type="author" corresp="yes">
          <name>
            <surname>Putri</surname>
            <given-names>Nafa Yulianti</given-names>
          </name>
          <aff>University of Jambi</aff>
          <email>nafajimin@gmail.com</email>
        </contrib>
        <contrib contrib-type="author">
          <name>
            <surname>Sumarni</surname>
          </name>
          <aff>University of Jambi</aff>
        </contrib>
        <contrib contrib-type="author">
          <name>
            <surname>Aira</surname>
            <given-names>Dian Mala Fitriani</given-names>
          </name>
          <aff>University of Jambi</aff>
        </contrib>
      </contrib-group>
      <pub-date pub-type="epub">
        <day>17</day>
        <month>07</month>
        <year>2025</year>
      </pub-date>
      <history>
        <date date-type="received">
          <day>28</day>
          <month>05</month>
          <year>2025</year>
        </date>
        <date date-type="rev-recd">
          <day>12</day>
          <month>06</month>
          <year>2025</year>
        </date>
        <date date-type="accepted">
          <day>16</day>
          <month>07</month>
          <year>2025</year>
        </date>
      </history>
      <volume>4</volume>
      <issue>3</issue>
      <fpage>755</fpage>
      <lpage>768</lpage>
      <abstract>
        <p>This study evaluates the performance of public information services at the General Election Commission (KPU) of East Tanjung Jabung Regency. Public information is vital for good governance and transparency in electoral processes. Using a qualitative case study method, data were collected through interviews with KPU officials and staff, along with direct observations. The results show that overall service performance is effective in supporting democratic elections. However, weaknesses remain in empathetic service delivery and equitable access in underdeveloped areas. The study recommends capacity building, budget efficiency, and inclusive communication strategies to enhance service quality.</p>
      </abstract>
      <kwd-group>
        <kwd>Organizational Performance</kwd>
        <kwd>Public Services</kwd>
        <kwd>Public Information</kwd>
      </kwd-group>
      <permissions>
        <license>
          <ali:license_ref xmlns:ali="http://www.niso.org/schemas/ali/1.0/">http://creativecommons.org/licenses/by/4.0/</ali:license_ref>
          <license-p>This is an open access article distributed under the terms of the Creative Commons Attribution 4.0 International License.</license-p>
        </license>
      </permissions>
    </article-meta>
  </front>

  <body>

<sec>
  <title>INTRODUCTION</title>
  <disp-quote>
    <p>Human Resources (HR) plays a critical role in the success of an
    organization, with optimal performance dependent on the management
    of competent, motivated, and developing HR. Good HR management
    includes recruitment, training, and ongoing performance evaluation
    to ensure increased productivity and achievement of organizational
    goals. Research shows that good leaders, job satisfaction,
    motivation, and appropriate incentives are key to improving employee
    performance, which in turn drives corporate success. Organizations
    that are able to manage HR effectively have a competitive advantage
    in achieving their goals.</p>
    <p>The General Election Commission (KPU) is responsible for
    organizing elections in a democratic, fair, and transparent manner,
    including at the Tanjung Jabung Timur Regency level. The KPU focuses
    on evaluating the performance of its employees, ensuring that they
    carry out their duties properly, and involving the community in the
    democratic process through socialization and training. Every month,
    the Tanjung Jabung Timur Regency KPU holds regular meetings to
    discuss employee performance, in accordance with existing regulatory
    guidelines. The KPU's vision is to become an independent,
    professional, and integrity-based election organizer, by ensuring
    that employees work with quality, effectively, and in accordance
    with the organization's culture.</p>
    <p>The optimal performance of the General Elections Commission (KPU)
    is not only about administrative efficiency but also reflects the
    quality of public services received by the community. According to
    Law Number 25 of 2009, public service must fulfill citizens’ needs
    in the form of goods, services, or administrative functions. As the
    election organizer, the KPU holds the responsibility of ensuring
    that election-related information is transparent, accurate, and
    accessible to the public, in line with Law Number 14 of 2008 on
    Public Information Disclosure. Effective public information
    services, supported by technology, help reduce voter apathy, prevent
    fraud, and increase voter participation in democratic processes.</p>
    <p>To achieve this, the KPU must ensure it has competent human
    resources capable of managing and disseminating information
    professionally and ethically. The use of technology—such as e-Voting
    systems and election reporting apps— has made it easier and faster
    to reach broader segments of the population, including those in
    remote areas. For example, KPU of Tanjung Jabung Timur Regency
    earned a Public Information Transparency Award in 2023 with a score
    between 60–79.9, despite facing internal challenges and bureaucratic
    hurdles that hinder the speed and accuracy of information
    dissemination.</p>
    <p>Although achieving a high level of public information openness,
    the KPU still struggles to meet public expectations for fast,
    accurate, and transparent information. Inconsistencies in
    communication between departments and sluggish internal processes
    can reduce public trust in the institution. This may lead to low
    voter participation and increased socio-political polarization,
    especially if certain groups feel excluded from access to essential
    information.</p>
    <p>Based on the background described, it is important to examine the
    overall picture of public information services provided by the
    General Elections</p>
    <p>Commission (KPU) of Tanjung Jabung Timur Regency, along with the
    various factors that influence its performance, such as internal
    bureaucratic constraints, lack of coordination between units, and
    the utilization of information technology. In addition, an analysis
    of the quality of public information services is necessary by
    referring to the relevant legal provisions, particularly Law Number
    14 of 2008 concerning Public Information Disclosure, to assess the
    extent to which these services uphold the principles of
    transparency, accountability, and accessibility for the public
    within the context of democratic election administration.</p>
  </disp-quote>
</sec>












<sec>
  <title>LITERATURE REVIEW</title>
  <sec id="organizational-performance-definition-influencing-factors-and-measurement">
    <title>Organizational Performance: Definition, Influencing Factors,
    and Measurement</title>
    <disp-quote>
      <p>Organizational performance is a critical construct in assessing
      the extent to which an organization achieves its established goals
      and objectives. In an increasingly competitive environment, a
      clear understanding of performance is not only essential for
      evaluating effectiveness but also serves as a strategic foundation
      for continuous improvement. Within the context of the General
      Elections Commission (Komisi Pemilihan Umum or KPU), performance
      can be assessed through key aspects such as timely election
      administration, transparency and accountability, provision of
      accurate information, dispute resolution, voter services, and
      public participation. These factors collectively influence the
      quality of electoral processes and, subsequently, the public’s
      trust in democratic institutions.</p>
      <p>Several scholars have conceptualized performance in terms of
      task accomplishment and result orientation. Mangkunegara (2006)
      emphasizes the importance of quality and quantity in achieving
      assigned responsibilities, while Stolovitch and Keeps (1992) view
      performance as the outcome of task execution. Similarly, Gibson,
      Ivancevich, and Donnelly (1994) regard performance as a measure of
      individual success in completing tasks and achieving set
      objectives. In the organizational context, performance refers to
      the overall effectiveness and efficiency with which an
      organization mobilizes its teams, processes, and culture toward
      strategic goals. According to Wibawa and Atmosudirdjo, as cited in
      Pasolong (2011), organizational performance includes the
      systematic efforts made to meet stakeholder needs effectively and
      sustainably.</p>
    </disp-quote>
  </sec>
  <sec id="factors-influencing-organizational-performance">
    <title>Factors Influencing Organizational Performance</title>
    <disp-quote>
      <p>Organizational performance is shaped by both internal and
      external factors. Hessel (2007) identifies motivation,
      organizational culture, compensation, leadership, job
      satisfaction, discipline, work environment, and organizational
      commitment as key internal drivers. Djeremi et al. (2014) further
      elaborate on individual performance determinants, which include
      effectiveness and efficiency, authority, discipline, initiative,
      and a conducive work environment. Yuwono (in Hessel, 2007)
      highlights organizational goals, leadership, culture, and work
      quality as influential variables. Additionally, Pearce, Robinson,
      and David (2013) underscore the significance of external
      factors—such as market conditions and socio-economic
      environments—which, alongside internal</p>
      <p>resources (e.g., human capital, finances, technology), shape
      strategic direction and organizational action.</p>
    </disp-quote>
  </sec>
  <sec id="performance-measurement">
    <title>Performance Measurement</title>
    <disp-quote>
      <p>Performance measurement is a fundamental component in
      evaluating the extent to which an organization fulfills its
      strategic and operational targets. By employing various indicators
      and methodologies, performance measurement not only provides
      insight into operational effectiveness but also informs data-
      driven strategic decisions. Fenyvesa and Zsidóa (2015) argue that
      the frequency and rigor of performance assessments affect an
      organization’s positioning and long-term success.</p>
      <p>Generally, performance measurement systems serve two key
      purposes. First, as a diagnostic tool, they offer feedback on the
      implementation of strategy. Second, as an interactive mechanism,
      they facilitate learning, communication, and the formulation of
      new strategies responsive to organizational dynamics (Zhang &amp;
      Yu, 2020). Mahsun (2009), as cited in Sembirig (2012), categorizes
      performance indicators into six types: input indicators, such as
      financial resources and staff availability; process indicators,
      including compliance with regulations and service time; output
      indicators, representing the quantity and timeliness of goods or
      services produced; outcome indicators, reflecting quality and
      productivity; benefit indicators, such as public satisfaction and
      engagement; and impact indicators, measuring improvements in
      public welfare and income levels.</p>
      <p>In the context of public sector institutions like the KPU,
      performance indicators are governed by specific regulations.
      According to Ministerial Regulation No. 53 of 2014 on Performance
      Agreements and Reports, performance indicators must be specific,
      measurable, achievable, relevant, and time-bound (SMART). The
      regulation mandates that performance indicators at the ministerial
      or agency level must primarily focus on outcomes, while those at
      the first and second echelon levels must include higher-level
      outputs and outcomes, respectively.</p>
      <p>Based on Ministerial Decree No. PER/09/M.PAN/5/2007, the KPU
      has established the following key performance indicators:</p>
    </disp-quote>
    <list list-type="bullet">
      <list-item>
        <p>Democratic electoral processes, including elections conducted
        on schedule and in accordance with legal provisions, along with
        voter participation rates.</p>
      </list-item>
      <list-item>
        <p>Free, fair, and peaceful elections, with minimal conflict and
        favorable resolution of electoral disputes in favor of the
        KPU</p>
      </list-item>
    </list>
  </sec>
  <sec id="definition-of-public-information-services">
    <title>Definition of Public Information Services</title>
    <disp-quote>
      <p>Public information services play an essential role in fostering
      strong relationships between the government and its citizens. In a
      diverse society, justice and accessibility are key principles that
      must be upheld to ensure that public expectations are effectively
      addressed through governmental actions. Experts offer varying
      definitions of public service. Pasalong (2010) defines service as
      an action carried out to fulfill the needs of others, while Tukino
      (2020) describes information as processed data that supports
      decision-making. In this context, public information services
      refer to the delivery of information that is fast, timely,</p>
      <p>affordable, and easily accessible, with strict limitations on
      exceptions for classified information.</p>
    </disp-quote>
  </sec>
  <sec id="principles-of-public-information-services">
    <title>Principles of Public Information Services</title>
    <disp-quote>
      <p>The principles of public information services, as outlined in
      Law No. 14 of 2008 on Public Information Disclosure, are crucial
      in ensuring high-quality government services. The main principles
      include transparency, accountability, and public participation.
      Transparency means providing clear, accurate, and understandable
      information, thereby fostering accountability and preventing
      corruption. Accountability ensures that all actions taken by the
      government are open to public scrutiny and are aligned with legal
      standards. Meanwhile, the participatory principle encourages
      citizens to actively engage in decision-making processes, ensuring
      that policies reflect real community needs and represent the
      collective interest.</p>
    </disp-quote>
  </sec>
  <sec id="measuring-the-quality-of-public-information-services">
    <title>Measuring the Quality of Public Information Services</title>
    <disp-quote>
      <p>Measuring the quality of public information services is
      critical in evaluating how effective these services are in meeting
      public needs and expectations. According to Parasuraman, Zeithaml,
      and Berry (1990), there are five core dimensions for assessing
      service quality: tangibles, reliability, responsiveness, empathy,
      and assurance. Each of these plays a significant role in enhancing
      the user experience. Tangibles refer to visible elements like
      service facilities and equipment. Reliability concerns the
      consistency and accuracy of the services provided. Responsiveness
      refers to the speed and precision in addressing service requests.
      Empathy emphasizes understanding and caring for the public's
      concerns, while assurance highlights the provider’s competence in
      delivering trustworthy and beneficial services. Together, these
      elements guide governments in refining and innovating their public
      information systems.</p>
      <p>Figure 1. Mind Map</p>
    </disp-quote>
  </sec>
</sec>














<sec>
  <title>METHODOLOGY</title>
  <disp-quote>
    <p>This study employs a qualitative research approach aimed at
    evaluating the implementation of organizational performance in
    improving public information services within a government
    institution. The focus is placed on the General Election Commission
    (KPU) of Tanjung Jabung Timur Regency. The qualitative approach was
    chosen to allow the researcher to gain a deeper understanding of the
    research object and to provide a comprehensive evaluation of how
    public information services are managed.</p>
    <p>The research population includes individuals with roles or
    experiences relevant to the topic, while the sample consists of
    three key informants: one secretary, one head of the planning, data,
    and information division, and one member of the local community.
    These informants were selected based on their capacity to provide
    relevant insights regarding organizational performance and public
    service delivery. The research was conducted at the KPU office
    located in Tanjung Jabung Timur, Jambi Province.</p>
    <p>In line with Creswell’s (2014) view on qualitative methods, the
    use of a small yet representative group of informants is considered
    sufficient to obtain meaningful perspectives, provided the selection
    is appropriate.</p>
    <p>Data for this study were obtained from two primary sources.
    Primary data were collected through in-depth interviews and direct
    observation of activities at the research site. Meanwhile, secondary
    data were gathered from documentation, including institutional
    records, performance reports, and related literature such as books
    and journal articles accessed through online sources.</p>
    <p>The data collection techniques used include participant
    observation, where the researcher directly engaged with the
    environment being studied; interviews, both structured and
    unstructured, to gather comprehensive information; and
    documentation, which supported the primary data by</p>
    <p>providing institutional context and verification of findings.
    During the interviews, a combination of predetermined and
    spontaneous questions was used to capture deeper insights from
    informants.</p>
    <p>The qualitative data analysis was carried out through three main
    stages: data reduction, which involved filtering and organizing raw
    data to focus on essential aspects; data presentation, where
    information was clearly structured to support interpretation; and
    conclusion drawing, a process that began with tentative insights and
    continued with deeper validation to ensure accuracy and relevance to
    the research objectives.</p>
    <p>To ensure the validity and reliability of the data, the
    researcher applied triangulation techniques. These included
    triangulation of sources (using different informants), techniques
    (using various data collection methods), and time (conducting data
    collection at different times). Triangulation not only verified the
    consistency of the findings but also provided a more holistic and
    credible understanding of the phenomenon studied. This method was
    particularly effective in capturing both objective facts and
    subjective experiences related to the evaluation of organizational
    performance in managing public information services</p>
  </disp-quote>
</sec>













<sec>
  <title>RESEARCH RESULT</title>
  <sec id="performance-and-inhibiting-factors-in-public-information-services">
    <title>Performance and Inhibiting Factors in Public Information
    Services</title>
    <disp-quote>
      <p>Effective information management is a key factor in improving
      the performance of organizations, including the General Election
      Commission (KPU) of Tanjung Jabung Timur. The KPU has implemented
      the principle of public information openness in accordance with
      the law, providing various channels such as manual and electronic
      forms, a website, social media, and direct services at the office.
      The author asked, “How is the management and distribution of
      public information at the KPU of Tanjung Jabung Timur?” Mr. FK
      responded that information transparency is wide, supported by the
      PPID structure, and information can be accessed quickly as long as
      it is available. Additionally, JDIH (Legal Documentation and
      Information Network) is also provided for legal information. The
      community also supports this statement, such as Mr. AS, who
      replied, “The information from KPU is very clear, I usually get it
      from social media or go directly to the office if I need to ask
      something.” From these responses, it’s clear that the public finds
      the information clear and easily accessible.</p>
      <p>Although there are no significant external barriers, KPU
      Tanjung Jabung Timur still faces some internal challenges. The
      author asked, “What internal and external factors affect the
      performance of public information management?” Mr. FK explained
      that the main barriers come from human resources (HR) who have not
      all received training, as well as budget constraints. For example,
      old information such as the 2004 election is not well documented.
      Moreover, while the internet network is not a problem at the
      office, people in remote areas still have difficulty accessing
      information. The author also asked, “How does KPU address
      technical or infrastructure barriers in providing public
      information?” Mr. FK responded that socialization through ad hoc
      bodies in remote areas is the</p>
      <p>main solution. Mr. AS, a member of the public, reinforced this
      by saying, “The socialization held before the elections is very
      helpful because information from the internet is sometimes
      difficult to understand.” The author’s observations also confirmed
      that direct socialization is being conducted in the field.</p>
    </disp-quote>
  </sec>
  <sec id="public-information-services">
    <title>Public Information Services</title>
    <disp-quote>
      <p>Public information services are greatly influenced by the
      quality of HR. KPU has 30 employees who go through a rigorous
      selection process in accordance with the law. The author asked,
      “To what extent do you think the public information service
      provided by KPU is in line with public expectations?” Mr. FK
      responded that although no special training is conducted, regular
      discussions and evaluations are held to ensure HR understands
      which information can and cannot be disclosed. Mrs. AV added, “So
      far, we have not received any complaints, and we have received
      many thank-you messages.” From the community's perspective, Mr. AS
      stated, “The service at KPU is friendly, and the information is
      easy to understand, especially with the socialization provided.”
      This statement shows that both KPU internally and the public agree
      that the quality of information service is quite adequate and
      successfully meets public needs.</p>
    </disp-quote>
  </sec>
</sec>











<sec>
  <title>DISCUSSION</title>
  <sec id="performance-and-inhibiting-factors-in-public-information-services-1">
    <title>Performance and Inhibiting Factors in Public Information
    Services</title>
    <disp-quote>
      <p>The General Election Commission (KPU) of Tanjung Jabung Timur
      states that public information openness is now widely and
      comprehensively implemented in accordance with the mandate of Law
      No. 14 of 2008 on Public Information Disclosure. In an interview,
      the KPU emphasized its commitment to transparency by establishing
      a PPID (Public Information and Documentation Officer) structure
      that is responsible for managing and responding to public
      information requests. The public can easily access this
      information through forms provided, both in manual and digital
      formats. As long as the requested data is available, the
      information will be promptly provided to the requester, reflecting
      the principles of responsive and open public service.</p>
      <p>This effort is also strongly aligned with the Key Performance
      Indicators (IKU) outlined in the Minister of State for
      Administrative Reform Regulation No. PER/09/M.PAN/5/2007,
      particularly in the context of organizing a democratic election.
      KPU Tanjung Jabung Timur actively ensures that the public receives
      the latest information about all stages of the election, from
      preparation to implementation. This information is disseminated
      through various official communication channels, such as websites
      and social media, which are regularly updated. This is an
      adaptation to the development of information technology as well as
      a strategy to reach a wider audience.</p>
      <p>Furthermore, information openness plays an important role in
      encouraging active public participation in the election. With easy
      and clear access to information, the public can better understand
      the democratic process and their role in it. High public
      involvement becomes an indicator of the success of the election,
      not only from the technical aspects of implementation but also
      from the level of voter participation in the process. This
      supports the IKU that emphasizes</p>
      <p>the importance of voter participation as a measure of the
      effectiveness of election administration.</p>
      <p>Additionally, KPU Tanjung Jabung Timur also pays special
      attention to aspects of the election that are safe, peaceful,
      honest, and fair. They provide a Legal Documentation and
      Information Network (JDIH) that is accessible to the public as a
      form of legal transparency and a means to avoid misunderstandings
      or potential legal conflicts. Through open access to legal
      information that is comprehensible to the public, KPU hopes to
      reduce legal disputes that may arise during the election
      process.</p>
      <p>This transparency of information supports the achievement of
      another IKU, namely an election without conflicts and legal
      disputes that harm the organizers. When the public has adequate
      understanding of the election rules, the potential for conflicts
      and misunderstandings can be minimized. The public also feels
      involved and treated fairly in every stage of the election.</p>
      <p>Although there are no significant external factors affecting
      information services, several internal challenges persist. These
      include a lack of training for human resources, budget
      constraints, and weak information and documentation management.
      According to David’s (2009) theory, competent human resources,
      effective information systems, and financial resources are key
      internal factors that support organizational effectiveness. The
      unpreparedness of staff and their limited ability to make
      independent decisions hinder operational efficiency. Additionally,
      limited funding reduces the organization's capacity to collect and
      present comprehensive data.</p>
      <p>Other challenges relate to technology and network access,
      especially in remote areas that are difficult to reach. While
      central infrastructure supports the distribution of information
      through digital media such as websites and social media, limited
      connectivity in rural regions results in uneven access to
      information. However, the organization demonstrates flexibility by
      involving ad hoc bodies operating on the ground as an alternative
      solution. This reflects the adaptability of the organizational
      structure in facing challenges, ensuring that information services
      continue even under less-than-ideal conditions.</p>
    </disp-quote>
  </sec>
  <sec id="public-information-services-1">
    <title>Public Information Services</title>
    <disp-quote>
      <p>The General Election Commission (KPU) demonstrates its
      commitment to providing good and timely information services by
      utilizing the servqual approach, which consists of five key
      dimensions: reliability, assurance, responsiveness, empathy, and
      tangibles. In terms of reliability, KPU successfully provides
      consistent and trustworthy services, as evidenced by the absence
      of public complaints related to information access. Regarding
      assurance, although there are no formal training sessions, KPU's
      human resources (HR) possess sufficient knowledge of what
      information can and cannot be disclosed, supported by regular
      internal discussions and performance evaluations. In
      responsiveness, KPU is fairly efficient in delivering information
      quickly, although there is room for improvement in the procedures
      for responding to public requests. In the empathy dimension, KPU
      shows attention to public needs by ensuring easy access to
      information, though personal interactions with users</p>
      <p>have not been prioritized. In terms of tangibles, KPU has
      provided adequate physical and digital infrastructure, such as an
      official website, social media, and JDIH, to make it easier for
      the public to access information. Overall, KPU Tanjung Jabung
      Timur performs well in terms of reliability, responsiveness,
      assurance, and tangibles, though there is room to improve empathy
      in its information service approach.</p>
      <p>The information transparency policy implemented by KPU Tanjung
      Jabung Timur refers to the Public Information Disclosure Law No.
      14 of 2008, emphasizing the principles of transparency,
      accountability, and participation. KPU has been actively working
      to improve HR capacity, even without formal training, by ensuring
      that information is shared accurately and in accordance with
      applicable regulations. Public participation is well-maintained
      through various communication channels, such as the website and
      social media, showing public satisfaction with the information
      services provided. Thus, KPU has effectively implemented the
      principles of public information transparency while maintaining a
      balance between the public's right to know and the institution's
      responsibility to protect exempt information.</p>
    </disp-quote>
  </sec>
</sec>










<sec>
  <title>CONCLUSIONS AND RECOMMENDATIONS</title>
  <disp-quote>
    <p>The General Elections Commission (KPU) of Tanjung Jabung Timur
    Regency has shown a strong commitment to providing transparent,
    accountable, and participatory public information services in
    accordance with democratic principles and legal regulations. Despite
    internal challenges such as limited budget, infrastructure, and lack
    of formal training for human resources, the KPU remains adaptive
    through regular evaluations, the use of ad hoc bodies, and various
    information channels including social media, websites, PPID, and
    JDIH. The quality of information services is considered adequate
    based on the SERVQUAL approach, excelling in reliability, assurance,
    responsiveness, and physical facilities, although the empathy aspect
    still needs improvement. These efforts contribute to increased voter
    participation, conflict prevention, and the successful
    implementation of fair, honest, and democratic elections.</p>
    <p>Although the KPU has demonstrated a strong commitment to
    improving organizational performance, particularly in public
    information services, it is recommended that the Tanjung Jabung
    Timur KPU introduce a more structured formal training program for
    their human resources. This aims to enhance understanding and skills
    in managing public information archives according to established
    standards. Formal training would strengthen HR capacity to address
    emerging challenges, ensuring that the information provided is
    accurate, relevant, and timely, while facilitating the achievement
    of organizational goals in providing transparent and efficient
    public services. Additionally, better budget control measures, such
    as cost-saving on facilities and maintaining reusable items, are
    advised to minimize budget shortages. To improve the empathy-
    oriented quality of public service, KPU could develop a more
    personal and responsive approach by offering direct consultations
    (online and offline), providing training in empathetic
    communication, expanding inclusive information formats (e.g., local
    languages, sign language, or visual guides), creating proactive
    feedback channels, and assigning mobile service staff to</p>
    <p>remote areas. These steps are expected to enhance the empathy
    dimension of the service and foster closer ties between the KPU and
    the public.</p>
  </disp-quote>
</sec>









<sec>
  <title>ADVANCED RESEARCH</title>
  <disp-quote>
    <p>This study has several limitations that need to be acknowledged.
    One of the main limitations is the small number of informants,
    involving only three individuals: two KPU staff members and one
    member of the public. While the inclusion of a public representative
    provides an important external perspective, the limited number of
    informants restricts the depth and diversity of views that can be
    explored regarding the performance of public information services by
    the KPU. As a result, the findings may not fully capture the range
    of experiences and perceptions from both internal stakeholders and
    the broader community as information recipients. Although this study
    includes informants from both internal and external perspectives,
    the public viewpoint is represented by only one individual, which
    may not adequately reflect the variety of experiences and
    expectations among the wider population. This imbalance potentially
    affects the objectivity of the findings related to how effectively
    public information services are being delivered. Another limitation
    lies in the narrow scope of the research, which was conducted only
    within the KPU of Tanjung Jabung Timur Regency. While the study
    provides a useful snapshot of the situation in this particular
    region, the findings cannot be generalized to other regencies or to
    the national level due to contextual differences in organizational
    capacity, demographics, and access to public information.</p>
    <p>Future research should consider increasing the number of
    informants, especially from the public, to obtain a more diverse
    range of perspectives on the quality and effectiveness of
    information services. Involving more community members from
    different backgrounds or geographic areas within the regency would
    provide a more comprehensive understanding of public experiences in
    accessing election-related information. Furthermore, future studies
    may expand the scope by conducting comparative research across
    different KPU offices in other districts or regions. This would
    provide broader insights into the factors that influence the
    effectiveness of public information services and allow for the
    development of more applicable recommendations for improving service
    quality at the regional and national levels.</p>
  </disp-quote>
</sec>









<sec>
  <title>ACKNOWLEDGMENT</title>
  <disp-quote>
    <p>With great gratitude, the author would like to express his
    deepest appreciation to his parents, Mr. Andi Syamsul and Mrs. Dewi
    Kartika, who always support and pray for him, and to Mrs. Dra.
    Sumarni, M.M. and Mrs. Dian Mala Fithriani Aira, S.E., M.S.M. as the
    supervisors who have provided guidance during the writing of this
    final assignment. The author would also like to thank the parties
    who have provided assistance, including Mr. Prof. Dr. Helmi, S.H.,
    M.H., Rector of Jambi University, Mrs. Prof. Dr. Shofia Amin, S.E.,
    M.Sc., Dean of the Faculty of Economics and Business, Jambi
    University, Mr. Dr. Ahmad Nur Budi Utama, S.E., M.M., Head of the
    Management Study Program, and Mr. Dr.</p>
    <p>H. Tona Aurora Lubis, S.E., M.M., Academic Supervisor. Thanks,
    are also</p>
    <p>extended to the Leadership and staff of the East Tanjung Jabung
    Regency KPU for permission and assistance in the research, as well
    as to Sustianda Rahmadhaniati who accompanied her in the observation
    process.</p>
  </disp-quote>
</sec>












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