Layli, A.N., Hidayah, A. , Miftahudin, M.A. and Widhiandono, H. 2025. The Influence of Ewom, Digital Marketing, Customer Satisfaction and Brand Image on Tiktok Shop Customer Loyalty Student Study in Purwokerto . Asian Journal of Management Analytics. 4, 3 (Jul. 2025), 855–872. DOI:https://doi.org/10.55927/ajma.v4i3.14776.