MOHAMAD ARDIANSYAH WAHYUDIN; AKSARI, Ni Made Asti. The Effect of Augmented Reality Virtual Try-On on Purchase Intention Mediated by Perceived Enjoyment (Study on Revlon Products in Denpasar City). Asian Journal of Management Analytics, [S. l.], v. 3, n. 4, p. 1003–1020, 2024. DOI: 10.55927/ajma.v3i4.10935. Disponível em: https://journal.formosapublisher.org/index.php/ajma/article/view/10935. Acesso em: 7 aug. 2026.