PUTRI, D. Y.; ASTUTI, H. J. .; HANDAYANI, E. .; HARYANTO, T. . The Role of Product Quality, Customer Reviews, Ratings, and E-WOM in Shaping Purchase Decisions for Skintific Products on Shopee. Asian Journal of Management Analytics, [S. l.], v. 4, n. 1, p. 33–50, 2025. DOI: 10.55927/ajma.v4i1.12573. Disponível em: https://journal.formosapublisher.org/index.php/ajma/article/view/12573. Acesso em: 17 apr. 2026.