SOFWATUNNISA, N. .; LUTHFI ZAMAKHSYARI; PURWIDIANTI, W. .; HIDAYAH, A. . The Influence of Brand Ambassador, Brand Trust and Electronic Word of Mouth on the Purchase Decision of Makeover Cosmetic Products. Asian Journal of Management Analytics, [S. l.], v. 4, n. 3, p. 769–788, 2025. DOI: 10.55927/ajma.v4i3.14445. Disponível em: https://journal.formosapublisher.org/index.php/ajma/article/view/14445. Acesso em: 17 apr. 2026.