Pratama, M. R., & Nuvriasari, A. (2024). The Influence of Hedonic Shopping Motivation, Product Knowledge, and E-Wom on Impulsive Purchase of Eiger Products in the Shopee Marketplace. East Asian Journal of Multidisciplinary Research, 3(2), 797–810. https://doi.org/10.55927/eajmr.v3i2.8310