DEVI, F.; NUVRIASARI, A. . Study of Brand Equity in Terms of the Role of Integrated Marketing Communication, Perceived Quality, and Brand Awareness . East Asian Journal of Multidisciplinary Research , [S. l.], v. 3, n. 7, p. 3177–3188, 2024. DOI: 10.55927/eajmr.v3i7.9926. Disponível em: https://journal.formosapublisher.org/index.php/eajmr/article/view/9926. Acesso em: 18 jan. 2025.