PUTRANTO, A. R.; NIRMALA, G. C. The Influence of Brand Personification Mascot, Ad Engagement, and Attitude Toward Brand Mediated by Positive Emotion and Their Influence on Purchase Intention at Tiket.Com. Formosa Journal of Applied Sciences, [S. l.], v. 3, n. 1, p. 141–160, 2024. DOI: 10.55927/fjas.v3i1.7679. Disponível em: https://journal.formosapublisher.org/index.php/fjas/article/view/7679. Acesso em: 17 apr. 2026.