Putri, R. A. and Mandataris (2024) “The Influence of Price Discounts and In-Store Display on Impulse Buying Decisions on Rabbani Pekanbaru Products (Study on Rabbani Pekanbaru Consumers)”, Formosa Journal of Multidisciplinary Research, 3(2), pp. 563–576. doi: 10.55927/fjmr.v3i2.8239.