Permatasari IA, Widodo A, Rubiyanti N, Silvianita A. The Impact of Celebrity Endorsement on Young Female Consumers’ Purchase Intention: The Mediating Effects of Customer Attitude (A study in Indonesia Beauty Industry). FJMR [Internet]. 2025 Jan. 27 [cited 2025 Mar. 24];4(1):293-302. Available from: https://journal.formosapublisher.org/index.php/fjmr/article/view/12937