Purba DF, Jahja AS. The Influence of Social Media Marketing Strategy on Purchase Intention with the Mediating Variables of Brand Image and Brand Awareness on Types of Travel Insurance Products in Indonesia. FJSR [Internet]. 2024 May 31 [cited 2026 Aug. 10];3(5):1097-124. Available from: https://journal.formosapublisher.org/index.php/fjsr/article/view/9317