PANE, Hartini Pratiwi; NAPITUPULU, Ismail; LUTHFI, Syahrika; SITUMORANG, Syafrizal Helmi. Evaluating the Influence of Viral Marketing and Brand Awareness on Purchase Decisions a Study Tiktok Shop. Formosa Journal of Science and Technology , [S. l.], v. 3, n. 11, p. 2527–2538, 2024. DOI: 10.55927/fjst.v3i11.12404. Disponível em: https://journal.formosapublisher.org/index.php/fjst/article/view/12404. Acesso em: 7 aug. 2026.