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I Made Arditya Jaya and Putu Yudi Setiawan 2025. The Mediating Role of Brand Awareness, the Influence of Social Media Marketing, on Purchase Intention of Jolted Coffeeshop & Eatery Products in Gianyar Regency. Indonesian Journal of Business Analytics . 5, 5 (Oct. 2025), 3439–3452. DOI:https://doi.org/10.55927/ijba.v5i5.15511.