IRWAN CHRISTANTO; SETYANI SRI HARYANTI. The Effect of Customer Reviews on Impulsive Buying at Tik Tok Stores (Study Generation Z in Indonesia). Indonesian Journal of Business Analytics , [S. l.], v. 4, n. 4, p. 1296–1317, 2024. DOI: 10.55927/ijba.v4i4.10437. Disponível em: https://journal.formosapublisher.org/index.php/ijba/article/view/10437. Acesso em: 3 may. 2026.