NURHANDAYANI, B. M. A.; SUMARTO, A. H.; RACHBINI, D. J. The Influence of Electronic Word of Mouth (EWOM) in TikTok Social Media on Purchase Interest of Haircare Products. Indonesian Journal of Business Analytics , [S. l.], v. 4, n. 1, p. 209–228, 2024. DOI: 10.55927/ijba.v4i1.8147. Disponível em: https://journal.formosapublisher.org/index.php/ijba/article/view/8147. Acesso em: 19 sep. 2024.