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• Analysis of the Influence of WOM, Physical Environment and School Image on the Decision to Choose a School with Intention to Choose a School as a Mediating Variable (Study on Students of SMKN 47 Jakarta)

  Miftahul Huda,  Universitas Mercu Buana, Jakarta,  Indonesia

  Adi Nurmahdi,  Universitas Mercu Buana, Jakarta,  Indonesia

  3045-3064

  2025-09-01

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• Factors Influencing Purchase Intention Through Tokopedia

  Dewi Untari Ratna Ningsih,  Universitas Mercu Buana,  Indonesia

  Dipa Mulia,  Universitas Mercu Buana,  Indonesia

  3197-3212

  2025-09-01

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• The Influence of Product Quality, Brand Image, and Price Perception on Purchase Decisions at Starbucks Coffee Surabaya

  Faza Nailinajiyah Darmayanti,  National Development University Veteran, East Java,  Indonesia

  Siti Aminah,  National Development University Veteran, East Java,  Indonesia

  2007-2018

  2023-12-31

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• The Influence of Website Quality, Service Quality, and Price Perception on Repurchase Intention Mediated by Customer Satisfaction at PT Meratus Line

  Annisa Nursoleha,  Universitas Mercu Buana,  Indonesia

  Didik Junaedi Rachbini,  Universitas Mercu Buana,  Indonesia

  Sugiyono,  Universitas Mercu Buana,  Indonesia

  3317-3332

  2025-09-08

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• The Influence of Green Trust on Purchase Decisions for Bottled Drinking Water (Amdk)

  Adam Rizky Baihaki,  Universitas Mercu Buana,  Indonesia

  Dudi Permana,  Universitas Mercu Buana,  Indonesia

  3099-3116

  2025-08-30

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• The Mediating Role of E-WOM in the Effect of Viral Marketing on Purchase Intention (A Study on Bakmi Akiu in Denpasar City)

  I.G. Ratu Gita Susila,  Universitas Udayana,  Indonesia

  Ni Made Rastini,  Universitas Udayana,  Indonesia

  3065-3082

  2025-08-30

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• Analysis of the Influence of Consumption Value on Green Purchase Intention of Environmentally Friendly Fuel Mediated by Green Trust

  Reza Ichsan Rizaldi,  Universitas Mercu Buana,  Indonesia

  Achmad Fachrodji,  Universitas Mercu Buana,  Indonesia

  2893-2910

  2025-08-28

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• Exploring How Islamic Financial Literacy, Promotion, and Product Quality Affect Saving Intention Through Customer Trust as Mediator

  Anita Rahmawaty,  UIN Sunan Kudus,  Indonesia

  Dilla Ajeng Diah Saputri,  UIN Sunan Kudus,  Indonesia

  Hidayatum Muafiyah,  UIN Sunan Kudus,  Indonesia

  Widi Savitri Andriasari,  UIN Sunan Kudus,  Indonesia

  Eni Kusrini,  UIN Sunan Kudus,  Indonesia

  3083-3098

  2025-09-02

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• The Influence of Social Influence and Online Customer Reviews on Consumers' Repurchase Interest with Trust as a Mediation Variable on the Tokopedia Marketplace (Study on Students of the Faculty of Business Economics, Harapan University of Medan)

  Maulidina Yuliani,  Universitas Sumatera Utara,  Indonesia

  Endang Sulistya Rini,  Universitas Sumatera Utara,  Indonesia

  Fadli,  Universitas Sumatera Utara,  Indonesia

  2555-2568

  2025-07-01

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