FADILLAH, F.; HUSEN, A. .; SUPARNO, S.; MARTONO, A. . The Role of Study on Green Marketing Practices as a Moderation Variable in the Relationship of Service Quality and Store Atmosphere to Purchase Decisions in Management Students: A Structural Equation Modelling Study. International Journal of Business and Applied Economics, [S. l.], v. 4, n. 1, p. 399–412, 2025. DOI: 10.55927/ijbae.v4i1.12838. Disponível em: https://journal.formosapublisher.org/index.php/ijbae/article/view/12838. Acesso em: 11 jul. 2026.