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Rifai FMR, Rachmawati E, Widyaningtyas D, Purnadi P. The Influence of Social Media Promotion, Online Customer Reviews, and Brand Image on Purchasing Decisions for Fashion Products Online at Marketplace Shopee (Study on the General Public of Purwokerto City). IJBAE [Internet]. 2025 Jan. 21 [cited 2026 May 31];4(1):185-202. Available from: https://journal.formosapublisher.org/index.php/ijbae/article/view/13357