Wibisana LI, Miswanto M, Gusmao MAS. Improving Purchase Intention Through Celebrity Endorsement, Social Media Advertising, and Customer Experience With Brand Image as a Moderation. IJBAE [Internet]. 2024 Mar. 31 [cited 2026 Apr. 27];3(2):335-54. Available from: https://journal.formosapublisher.org/index.php/ijbae/article/view/8468