[1]
Aditya Syahputra, D. and Kurniawati 2023. The Influence of Social Media Marketing on Consumer Based Brand Equity, Brand Loyalty, and Mediation by Brand Experience on Fashion Brand Clothing in Indonesia. Indonesian Journal of Economic & Management Sciences. 1, 2 (Apr. 2023), 183–200. DOI:https://doi.org/10.55927/ijems.v1i2.3779.