ISDAYANTI, R.; YUNI ASTUTI TRI TARTIANI. The Influence of Brand Image, Promotion and Word of Mouth on Purchasing Decisions (Case Study: Padurenan Hotmie Outlet). Indonesian Journal of Economic & Management Sciences, [S. l.], v. 2, n. 1, p. 11–26, 2024. DOI: 10.55927/ijems.v2i1.7964. Disponível em: https://journal.formosapublisher.org/index.php/ijems/article/view/7964. Acesso em: 8 may. 2026.