Lakhtariya, H. , Suthar, S. and Vidani, J. 2025. To Study Consumer Preference Towards TATA V/S HYUNDAI with Reference to Price and Mileage in Ahmedabad City. Calvary Journal of Business and Economics . 2, 1 (Feb. 2025), 71–92. DOI:https://doi.org/10.55927/kalpari.v2i1.13766.