Gatot Wijayanto, Arwinence Pramadewi, Jushermi, Aulya Anindita Pratiwi and Muhammad Syafi’i 2023. The Effect of Sales Promotion and Shopping Lifestyle on Impulse Buying with Positive Emotion as a Mediating Variable for Shopee Customers in Pekanbaru City. Jurnal Multidisiplin Madani. 3, 2 (Feb. 2023), 425–432. DOI:https://doi.org/10.55927/mudima.v3i2.2389.