CSI (Customer Satisfaction Index) and IPA (Importance Performance Analysis) of Speed Rum Harbort in Tidore Island City
DOI:
https://doi.org/10.55927/eajmr.v2i12.7693Keywords:
Customer Satisfaction Index (CSI), Importance Performance Analysis (IPA), Tidore IslandsAbstract
The city of Tidore Islands is a city whose characteristics are islands, in order to be accessible to other places it has developed itself in the port sector. Where in its development, researchers see the need for community perception as an external basis for determining the development priority scale. This research aims to analyze customer satisfaction and analyze the attributes corrected by Speed Rum Harbor. The sampling method used is accidental sampling and the analysis methods used are Customer Satisfaction Index (CSI) and Importance Performance Analysis (IPA). The results showed that Customer satisfaction measurement is 55,51%, it means that customers are quite satisfied. Attributes that need to be improved are of the toilet and waiting room.
References
Adini Z. Analisa Kepuasan Pelanggan Di Balai Teknologi Polimer-BPPT Dengan Metode Importance Performance Analysis (IPA) Untuk Mencapai Pelayanan Prima. 2020;
Arikunto S. Metodologi Penelitian Suatu Pendekatan Proposal. Jakarta: PT. Rineka Cipta; 2002.
Fitriana Eka Setyaningrum. Customer Satisfaction Index (CSI) and Importance Performance Analysis (IPA) Methods of Exclusive Matte Lip Cream. 2020;
Kalesang. Pelabuhan Rum Tidore. 2023. Ringkasan eksekutif Amdal Kawasan Pengembangan Pelabuhan Belawan. 2018.
Lestari WP. Analisis Kepuasan Pelanggan Terhadap Kualitas Pelayanan Ekspor Udara Di PT. XYZ dengan Menggunakan Metode Service Quality (Servqual) dan Diagram Importance Performance Analysis (IPA). Universitas Mercu Buana Jakarta; 2020.
Malut D. Pelabuhan Speed Boat Rum Bakal Di Buka. 2023.
Peraturan Menteri Perhubungan Republik Indonesia Nomor PM 39 Tahun 2015 tentang Standar Pelayanan Penumpang Angkutan Penyeberangan.
Putra RAK. Implementasi kebijakan dan persepsi masyarakat terhadap pembangunan pelabuhan kaliwungu kabupaten kenda. 2023;
Ramadhan T. Metodologi Penelitian. 2022.
Saputra A. TINGKAT KEPUASAN MAHASISWA TERHADAP KUALITAS PELAYANAN SUBBAG PENDIDIKAN FAKULTAS TEKNIK UNIVERSITAS XYZ,. https://jurnal.untan.ac.id/index.php/jtinUNTAN/article/view/32007. 2019;
Sugiono. Metode Penelitian Pendidikan: Pendekatan Kuantitatif, Kualitatif dan R&D. Bandung: Alfabeta; 2012.
Suhendra, A., & Prasetyanto DWI. Kajian Tingkat Kepuasan Pengguna Trans Metro Bandung Koridor 2 Menggunakan Pendekatan Importance-Performance Analysis. J Online Inst Teknol Nasional, 2(2), 69-76 http//ejurnal.itenas.ac.id/index.php/rekarac ana/article/view/997. 2016;
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 Sabaruddin Sabaruddin, Raudha Hakim, Arbain Tata
This work is licensed under a Creative Commons Attribution 4.0 International License.
